My first introduction to international trade and tariffs came when the freight forwarder called asking me to deliver the check for the \”aggregate tariff fees\” for my shipment so they could pick up the container from the local port. When I placed the order, the final price was supposed to be delivered to my warehouse. […]
My Introduction to Tariffs Read More »
Destinations There are many unique places to visit in the world. I have been fortunate to see over 100 countries, and I want to visit many more. I am not a traditional travel blogger; I typically document what to do over a long weekend and, most importantly, create a journal of my experience. Planning Tips
There was a Linkedin post last Friday ranting about some SEOs still providing long (100 to 200-page audit reports) to clients. The poster stated long audit reports were a waste of effort since everyone was too busy to read them. The poster suggested instead providing an easy-to-digest checklist of action items based on priorities. His
SEO Audits Longer or Shorter? Read More »
Here is another case where I must question whether it is pure capitalism, good business practices, or greed that is capitalizing on those who are struggling. Progressive Insurance My son in Boston has progressive auto insurance. He got an email notification that his car insurance was coming due.. It was interesting to see the various
Capitalism, Good Business or Greed? Read More »
A few months ago, I was looking to book a flight for my wife and me to go from Sydney to Auckland, New Zealand, while we are in the area for a conference. Being a “very” loyal two million-mile United customer, I went there first to check on flights. I was going on one big
Stupid Systems or Greedy Airlines? Read More »
Earlier this week Google announced enhanced functionality of the \”Top Queries\” report within Webmaster Tools. This new function allows you to see more data for your organic phrases. It helps you understand the importance of rankings and the share of clicks you can achieve and you move up the ranking ladder. In teh example images
Power of Ranking and Share of Search Traffic Read More »
On this day 25 years ago Motoko and I got married. Â We are as happy today as we were then – well at least I am 😉 Some of the highlights of this 25 year adventure are: We were joined by 2 wonderful, yet very outspoken children, Mariko and Bill 4th who have or
Celebrating 25 Wonderful Years Read More »
My new article is up on Search Engine Land today about how to integrate your SEO efforts into the localization workflow.  SEO is often an after thought on many localized sites when there are huge scale and resource savings opportunities if it were a more holistic process. Go check it out and let me know
Integrating SEO into the Localization Workflow Read More »
Since Ogilvy let the cat out of the bag with a release to the New York Times I can talk about my upcoming departure from Global Strategies. Actually, I am still here until the end of May and will continue to be a shareholder. My departure is an amicable one of my choosing. I needed